How to Get More Traffic to Your Site

Once you have built a website, it is very important to learn how to get more traffic to your site. If your site has no traffic, you will not make any money, no matter how much content you have and how good the content is. Fortunately, they are many methods to get eyeballs glued on your site. Following are some very efficient ways to generate traffic to your site.

1. Search Engine Optimization
As I mentioned in my previous post, Search Engine Optimization (SEO) is a very important traffic generation method. If you are going to learn how to get more traffic to your site, spend more time on SEO. SEO is a long term method for traffic generation which will translate long term profits over time. The main idea of search engine optimization is to get high quality back links from relevant sites to your site, using all kinds of methods such as article submission, blog and forum commenting, and so on. You can read my previous posts, Introduction to search engine optimization and Search Engine Optimization Strategy, to get more information about this method.

2. Pay Per Click Advertising
Pay Per Click Advertising (PPC) is a good way for instant traffic. The basic concept is: You can put ads on others’ site, such as Google.com, Bing.com, etc. Once the website visitors click the link and go to your site, you pay for the clicks. You can always get traffic to your site if you are willing to pay, but it is quite expensive and you will need to pay for each click. So you need to spend a lot of time to optimize you advertising, otherwise you may waste a lot of money. The good point is, even if you can’t make money using PPC for one niche, you can still use PPC to test a market quickly. If it can generate decent amount of sales, you can switch to SEO for long term profit.

3. Pay Per View Advertising
There are many shareware or freeware around this world, and you can install them in your computer for free. But they always have a window for advertisement. This is one kind of pay per view advertising (PPV), i.e., the cost for this kind of advertising is based on how many times the ads are shown. These softwares can track your browsing history and understand your preferences, then place the relevant ads in the windows. If you are the advertiser, you can place your ads which are highly targeted to a certain audience. Therefore, your ads will have a high click through rate. There are some networks, such as MediaTraffic.com, TrafficVance.com and LeadImpact.com, which provide this kind of service.

4. Affiliate Networks
I already talked about affiliate marketing and affiliate networks in my previous posts: Introduction to affiliate market and Introduction to two affiliate networks. If you have your own product, you can put it in affiliate networks and let affiliates promote it for you, and furthermore, get links from affiliates. In these days, affiliates became quite picky on selecting a product to promote. If you are seeking how to get more traffic to your site by affiliates, you need to find some ways to attract them. You can provide free keyword list, articles, banners, newsletter series, and bonus for those affiliates who make a lot of sales. If it is easy for them to make money by promoting your product, it will be easy for you to make money.

5. Email Marketing
If you are trying hard on how to get more traffic to your site, email marketing is a good way for you. You can put an email opt-in form on the web page of your site. The visitors may enter their email addresses and you can build an email list. Then you can send out emails with valuable content and product links. You can read my previous post for more information: Email Marketing

6. Joint Venture
There are many methods of joint ventures (JV). Swapping email list with a partner is one of the very popular ways. The concept is: If you have an email list of 1000 subscribers and your partner also has one with the same number of subscribers in the same niche. Both of you can send each other’s promotion emails to your subscribers. Therefore, your sites get double visitors. You can also post articles to each other’s sites to get more back links.

7. Viral Marketing
With viral marketing, you can create high quality content with back links to your site, and give it away for free. If the content is attractive enough, people will pass it to others. The readers will click the link and go to visit your site.

There are many ways in how to get more traffic to your site. You can use all of them to get huge amount of visitors. The key point here is: You need to provide high quality content for them both in your site and in the emails you send out. If your site or email does not provide the information they want, they will simply ignore or delete it, and leave without getting back. So do research on your target visitors carefully, and provide the informative content they need. By applying all of these methods, you can get endless traffic to your site which will lead to endless profits.

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